Having recently changed the business name, MCC Accountants were keen to revamp their image. In doing so, an identity could be defined that the website would follow. We designed a clean, modern and approachable visual language that embodied the people orientated nature of MCC.
The new website we produced was much brighter, included high quality imagery and was given the modern twist that it desperately needed. New call to action buttons were also designed, making it easier to navigate around the website and for customers to get in touch.
COPYWRITING AND LAYOUT
The contact section was tidied up, making it much simpler and easier to reach out to the firm. Optimised copywriting was employed on the body text of each page to ensure good SEO practices and user readability . We also added new client testimonials, showcasing their previous work and reliability when it comes to accountancy.
The new layout of the website is clear and intuitive for customers to navigate, access information and get in touch.